Revision by System

- "body": "[{\"type\": \"paragraph\", \"value\": \"<p>The Branding Kit is the EUS\\u2019s very own guide to branding. It is the\\r\\nstylization used throughout the EUS\\u2019s documents, signage, letters, etc.\\r\\nto unsure a uniform aesthetic for information provided by the EUS. This\\r\\nuniformity provides a recognizable image that identifies something the\\r\\nEUS does as uniquely belonging to the EUS. It is in no means intended to\\r\\nstifle creativity, but instead is a means of creating a powerful brand\\r\\nthat students and the university can use to identify the EUS. The\\r\\nBranding Kit is meant to be concise and easy to read. It is meant to be\\r\\nread over at least once and as a quick reference after that.</p>\\r\\n<h2 id=\\\"font\\\"><i class=\\\"fas fa-i-cursor\\\"></i>\\u2003Font</h2>\\r\\n<center style=\\\"font-size:18px\\\">\\r\\n<p><strong><em>Calibri should be avoided for those who use Word as their\\r\\ndefault word processor</em></strong></p>\\r\\n</center>\\r\\n<p><img src=\\\"Proxima-nova-display.png\\\" title=\\\"Proxima-nova-display.png\\\"\\r\\nwidth=\\\"200\\\" alt=\\\"Proxima-nova-display.png\\\" /> The EUS\\u2019s official font is\\r\\n<strong><em>Proxima Nova</em></strong>. It is available in seven\\r\\ndifferent weights. Usage of the weights is up to the context of the\\r\\ndocument in which it is being used. It is to be noted that lighter fonts\\r\\nare more suitable for the screen but are often harder to read once\\r\\nprinted. The Bold weight is great for small headers. The Light weight is\\r\\ngreat for large headers. Bold and heavier provide a clean way to create\\r\\nlarge signs. Light should be used as body font for onscreen documents,\\r\\nwhereas Regular for printed documents. Proxima Nova should be used in\\r\\nall circumstances. If a committee or club has a defined brand that uses\\r\\nanother font, that is acceptable, so long as it is a standard font.</p>\\r\\n<center>\\r\\n</center>\\r\\n<h2 id=\\\"colors\\\"><i class=\\\"fas fa-swatchbook\\\"></i>\\u2003Colors</h2>\\r\\n<div style=\\\"background-color:#D00000;color:#fff;text-align:left;padding:6px;display: inline-block;margin:3px;\\\">\\r\\n<p>#D00000<br />\\r\\nRGB: 208, 0, 0<br />\\r\\nCMYK: 3%, 90%, 96%, 11%</p>\\r\\n</div>\\r\\n<div style=\\\"background-color:#E83C3B;color:#fff;text-align:left;padding:6px;display: inline-block;margin:3px;\\\">\\r\\n<p>#E83C3B<br />\\r\\nRGB: 232, 60, 59<br />\\r\\nCMYK: 1%, 77%, 68%, 1%</p>\\r\\n</div>\\r\\n<div style=\\\"background-color:#585858;color:#fff;text-align:left;padding:6px;display: inline-block;margin:3px;\\\">\\r\\n<p>#585858<br />\\r\\nRGB: 88, 88, 88<br />\\r\\nCMYK: 62%, 53%, 49%,</p>\\r\\n<p><code>5%</code></p>\\r\\n</div>\\r\\n<div style=\\\"background-color:#757474;color:#fff;text-align:left;padding:6px;display: inline-block;margin:3px;\\\">\\r\\n<p>#757474<br />\\r\\nRGB: 117,</p>\\r\\n<p><code>116,\\u00a0116</code><br />\\r\\n<code>CMYK:\\u00a057%,\\u00a040%,\\u00a056%,\\u00a01%</code></p>\\r\\n</div>\\r\\n<h2 id=\\\"email_signature\\\"><i class=\\\"fal fa-signature\\\"></i>\\u2003Email\\r\\nSignature</h2>\\r\\n<p>Below is the standard email signature for the EUS. Gmail doesn't\\r\\ndirectly provide that much email customization, but copy pasting will\\r\\ncarry the formatting. Make sure to update the wiki link to your <a\\r\\nhref=\\\"EUS_Groups\\\" class=\\\"wikilink\\\" title=\\\"group\\\">group</a>'s page!</p>\\r\\n<p>{{#widget:Google Document\\r\\n|id=1HrfvRuMP1M7-b-UfSblcJThBbUslbMIYVJ9BPgnRQe4 |width=450 |height=150\\r\\n}}</p>\\r\\n<h2 id=\\\"files\\\"><i class=\\\"fas fa-folder-open\\\"></i>\\u2003Files</h2>\\r\\n<p>Below is a gallery of official EUS Branding items; <strong>the links\\r\\nto the files are in the caption of each image</strong>.</p>\\r\\n<p>Image:Eus_logo.png|<em><a href=\\\"Media:Eus_logo.png\\\" class=\\\"wikilink\\\"\\r\\ntitle=\\\"The official EUS Logo\\\">The official EUS Logo</a></em>\\r\\nImage:Eus_logo_text.png|<em><a href=\\\"Media:Eus_logo_text.png\\\"\\r\\nclass=\\\"wikilink\\\" title=\\\"EUS Logo with text\\\">EUS Logo with text</a></em>\\r\\nImage:Eus_letterhead2016.png|<em><a href=\\\"Media:Eus_letterhead2016.png\\\"\\r\\nclass=\\\"wikilink\\\" title=\\\"EUS Letterhead PNG\\\">EUS Letterhead PNG</a><br />\\r\\n<a href=\\\"Media:Eus_letterhead2016.pdf\\\" class=\\\"wikilink\\\"\\r\\ntitle=\\\"Letterhead PDF\\\">Letterhead PDF</a><br />\\r\\n<a href=\\\"Media:Eus_letterhead2016.docx\\\" class=\\\"wikilink\\\"\\r\\ntitle=\\\"Letterhead DOCX\\\">Letterhead DOCX</a></em></p>\\r\\n<p><a href=\\\"Category:Curator&#39;s_Choice\\\" class=\\\"wikilink\\\"\\r\\ntitle=\\\"Category:Curator&#39;s Choice\\\">Category:Curator's Choice</a> <a\\r\\nhref=\\\"Category:VP_Communications_Responsibilities\\\" class=\\\"wikilink\\\"\\r\\ntitle=\\\"Category:VP Communications Responsibilities\\\">Category:VP\\r\\nCommunications Responsibilities</a></p>\\r\\n\", \"id\": \"9b054d73-e331-499b-a4f4-f45b9c5e7cee\"}]",

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- "search_keywords": " EUS Logo Letterhead",

- "last_published_at": "2025-11-23T07:10:00.755Z",

- "latest_revision_created_at": "2025-11-23T07:10:00.750Z"